When Michele was 3 years old, she taught herself to read because she wanted to write stories so badly.
As you can imagine, writing has been a driving passion throughout her life. She became a professional copywriter (which is writing promotional materials for businesses), which led to her founding a copywriting and marketing company that serves clients all over the world.
Along with being a copywriter, she also writes novels (she's published two psychological thriller/suspense/mystery novels called "The Stolen Twin" and "Mirror Image" with her next novel "It Began With a Lie" due out Fall 2017) plus, she is also the author of the "Love-Based Copy" books, which are a part of the "Love-Based Business" series and cover both business and personal development.
She holds a double major in English and Communications from the University of Wisconsin-Madison. Currently she lives in the mountains of Prescott, Arizona with her husband Paul and southern squirrel hunter Cassie.
Connect with Michele: Website | Facebook | Twitter | Amazon | Goodreads
The best experiences of my life have usually come from a place of love. Think about it, I’m sure it holds true in your life too.
I never dreamed I would end up writing both fiction and nonfiction books.
For years, my friends pushed me to write a book on copywriting (which is writing promotional copy for businesses, nothing to do with helping people protect intellectual property or putting a copyright on something). They didn't like the way traditional sales copy made them feel -- inauthentic, slimy, sales-y.
I kept refusing -- saying there were plenty of good copywriting books out there and I didn't have anything new to add (little did I know).
In 2014, my friend Susan Liddy came out with a book called "Love-Based Marketing." I looked at the title and thought "hmmm, so if there's love-based copy, what's the opposite? Well that would be fear-based copy."
And that's when the entire love-based copy philosophy downloaded into me. The love-based philosophy is really about building our lives and our businesses on a foundation of love-based emotions versus fear-based. You’ve noticed how positive emotions — peace, love, joy, hope, gratitude etc. — nudge you toward positive experiences, right?
Since that day, I've realized the love-based philosophy is much bigger than simply copywriting and, to do it justice, I really needed to create a series. The latest two books are "Love-Based Money and Mindset" and "Love-Based Goals" (due out in December 2017).
Is this intrigues you, I hope you'll check out my books.
Are you ready to step into a life of peaceful prosperity?
For many of us, money is a source of angst. Maybe there's never enough and it's a constant source of stress. Maybe no matter how hard you work, you're never able to get ahead. Or maybe you're in so much debt, all you feel is shame and despair.
If any of this sounds familiar, then you're in for a treat. Love-Based Money and Mindset is designed to help you heal your relationship with money so you not only feel peaceful about it, but so you're also able to attract all the abundance you want.
While this book is designed to help everyone who struggles with money issues, it's particularly helpful for those who have (or want to have) a business. The bottom line: The more you can cultivate a love-based mindset, the more easily and effortlessly you'll attract money into your life.
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